Harry Norman, Realtors held its first luxury real estate seminar on Friday, September 15th at the Westin Buckhead in Atlanta. More than 350 of the company’s sales associates came to learn industry secrets and current trends from the best consultants in the luxury homes market.

President and CEO of Harry Norman, Realtors Lewis Glenn opened the program by introducing the featured speakers: Paul Boomsma, Executive Vice President Luxury Home Division for Leading Real Estate Companies of the World, Stephen Nobel, CEO and Founder of NOBELINKS & The Luxury Home Alliance, John Brian Losh, Chairman/CEO of Luxury Real Estate and Scott Rudolph, Director of Business Development with Luxury Real Estate.

Paul Boomsma discussed methods of raising the industry bar with regard to real estate branding, listing presentations, and synergies with the resort/second home and luxury markets. Stephen Nobel examined how the concept of luxury is as much about process as product. John Brian Losh and Scott Rudolph illustrated how to guide the strategic direction of the luxury brand by working with member and ancillary partners.

“This conference offered our sales associates the opportunity to learn from some of the most sought after speakers in the real estate business. It was apparent to all attendees that the level of service and excellence required to successfully serve the luxury real estate market is deserved and desired by all consumers. We, at Harry Norman, Realtors, are committed to giving superior service to all of our customers and clients and increased education just helps us achieve that goal,” said Lewis Glenn.

Founded in 1930, Harry Norman, Realtors is Atlanta’s oldest residential real estate firm with 20 offices and over 1,200 sales associates. The newest member of the HomeServices of America, Inc. family, a Berkshire Hathaway affiliate, Harry Norman, Realtors joins the nation’s second-largest residential real estate firm with brokerage operations in 19 states and more than 21,000 sales associates nationwide. Harry Norman, Realtors also achieves international exposure through membership in such exclusive real estate networks as Leading Real Estate Companies of the WorldTM the largest network of independent residential real estate firms, with 650 members representing 4,700 office and 120,000 associates across the U.S. and in over 20 countries.

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