Wednesday, October 30, 2002
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Wednesday, October 30, 2002 |
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PTC transportation group announces award competiton The Peachtree City-based Transportation Sales & Marketing Association (TSMA) announced its 2003 Communications Award Competition. The annual competition recognizestransportation professionals for their outstanding achievements in sales and marketing promotion. The Communications Award Competition is an opportunity to showcase a company's advertising and marketing talents while competing with similar firms from across the United States and Canada. A panel of professional advertisers, artists and designers provides evaluations and critiques of each entry. Entrants use this valuable information to help them develop future marketing strategies and advertising pieces. Asset-based providers of transportation services and firms providing products and services to the transportation industry in the United States, Canada or foreign countries are eligible to enter the competition. Both members and non-members of TSMA are welcome to compete. To ensure fair and relevant competition, entries are judged with entries from companies of similar size and resources. To be eligible, each marketing or advertising piece must have been used during the 2002 calendar year. Advertising or marketing pieces that won a previous TSMA competition are eligible if substantial changes have been made to the previous winning entry. Judging will be based on the overall effectiveness of each entry, how well it meets the stated objective within its category, and how its success compares to other entries within the category. The categories for the competition are: audiovisual, print advertising, public relations, sales literature, specialty items, calendars (wall or desk), Web site, and overall campaign. Entries in each category will be recognized and the winners honored for their achievements at an award luncheon held during the April 6-9, 2003 TSMA Annual Conference, at the Marriott Sawgrass Resort in Ponte Vedra, FL. Entries must be received by Friday, February 7, 2003. For complete contest rules and details on how to enter, email communicationsaward@tsmaonline.com, or contact John Rader at 770-486-5869. The Transportation Sales and Marketing Association (TSMA) has been active since 1940. Through six decades of service, TSMA's role has evolved as the industry and member needs have changed. TSMA provides a contemporary forum for sales and marketing executives to develop professional leadership through peer interaction, education programs, and issue-based seminars. TSMA members represent a cross-section of the nation's leading asset-based transportation providers and well-known organizations supplying services or products to the transportation industry. For additional information on TSMA, visit the association's Web-site, www.tsmaonline.com.
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