Wednesday, September 6, 2000

ARC unveils new information tool

If you are a business exploring the Atlanta Region market, you'll need vital demographic and geographic information such as the location of potential customers, transit lines and nearest schools.

If you are presenting plans for a specific area of the region, you might want to visually enhance your maps with aerial photography of the area overlaid with the corresponding streets and highways.

Now, this kind of information and technology just got easier to achieve with the Atlanta Regional Commission's new information tool called the Atlanta Region Information System, or ARIS.

ARIS is a four-volume set of CD-ROMs that blends Geographic Information System software, data and multimedia presentation resources into an easy-to-use PC environment. Applications for ARIS include marketing studies, location analysis, environmental planning and economic development, among others.

"ARIS is a powerful and affordable t
tool for accessing, analyzing, and presenting ARC's extensive geographic and demographic data," says Connie Blackmon, ARC's chief of support services. "Our information resources and visualization tools used for regional planning are now available to the public with this easy-to-use set of CDs."

ARIS is designed to work with most GIS software, particularly ESRI's popular desktop GIS, ArcView. For the novice GIS user, a free copy of ESRI's ArcExplorer is included to make it easy to view, query and map GIS data.

Volume 1 contains a variety of GIS data covering the Atlanta region counties of Cherokee, Clayton, Cobb, DeKalb, Douglas, Fayette, Fulton, Gwinnett, Henry and Rockdale, as well as the city of Atlanta and 63 other municipalities. This CD contains over 50 data sets, including Census tracts, streets and highways, land use/land cover, community facilities, manufacturers, proposed transportation projects, political boundaries, mass tran
sit and ZIP codes.

Volume 1 also includes three popular ARC publications in MS Word format: Employment 1998, 1999 Population and Housing and Atlanta Region Outlook 1999, as well as ready-made PowerPoint maps, photos, Atlanta area video clips and other multimedia resources.

Volumes 2-3 contain digital aerial imagery of both the 10-county Atlanta region (volume two) and the 13-county non-attainment area (volume three) and can be used as a backdrop to ARC's GIS data.

Volume 4 consists of visualization tools and planning products for use at the local level including ARC's Regional Development Plan and a PowerPoint presentation illustrating past and present development in the Atlanta region. Included with this presentation is a collection of digital photographs that can be used for customized presentations.

For information or to purchase the Atlanta Region Information System online, visit www.atlanta-data.com or call ARC's information center at 404-463-3102.

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