The Fayette Citizen-News Page
Wednesday, April 12, 2000
The Home Source Realtors offers Internet virtual tours

The Home Source Realtors is now offering Internet virtual tours - looking at homes in any direction as if standing there - on all qualified listings marketed by the company's General Brokerage Division and all finished homes marketed by the Builder Services Group.

The Home Source Realtors, with offices in Peachtree City and Newnan, has announced an alliance with iPIX, a leading provider of visual content and infrastructure for the Internet.

Under the agreement, The Home Source Realtors will be using iPIX Virtual Tours to market homes more effectively on the company's Web site, www.homesourcepc.com

iPIX's (recently merged with Bamboo.com) visual content allows potential home buyers to look at a home as if they were there. The action can be paused so viewers may change their point of view, zoom in for a closer look, or zoom out for a wider perspective.

iPIX's interactive visual content overcomes the limitations of traditional house hunting by giving potential home buyers additional information about homes for sale, enabling them to make more informed and faster decisions. The service improves the overall efficiency of the home buying and home selling process for all parties involved.

“The iPIX relationship is a testament to our commitment to progressive home marketing and our continued customer service initiatives,” said Tutt Larsen, The Home Source Realtors' general brokerage vice president.

“Today's home buyers are sophisticated and savvy, and the virtual tours give us an opportunity to tap millions of potential home buyers, giving them the visual information they want — instantly.”

Larsen says iPIX virtual tours are available now and many more are expected to be uploaded within 30 days.

“We are excited to be able to offer The Home Source Realtors iPIX's visual content solution,” said John Assaraf, senior vice president, real estate of iPIX. “These tours work as a pre-qualifier, which save real estate professionals and their clients valuable time and money. The virtual tour will help The Home Source Realtors market and sell homes, attract new listings and improve the overall efficiency of the home buying and selling process for their customers.”

To take a virtual home tour, visit The Home Source Realtors' Web site at www.homesourcepc.com and click on available properties


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