Sunday, October 5, 2003

Take a few swings and get your hair done at the same place?

By JOHN MUNFORD
jmunford@TheCitizenNews.com

Talk about your niche marketing.

A Fayetteville businesswoman is moving her beauty salon to the Hit&Run Batting Cages in the industrial park on Robinson Drive.

So aspiring sluggers both male and female will be able to come take their cuts and get their hair cut, too.

Valery Swygert is relocating her Styles by Valery salon from the Banks Crossing shopping center so she can help run the batting cages, which have been run by her husband, Frank, whose health has failed in recent years. A stroke two years ago slowed him down a bit, and Valery has been running both businesses at the same time.

That was difficult on her, said son Ron Swygert, a Senoia pastor who has been helping his parents out at the cages. After Frank's stroke, Valery had to take over the bookkeeping for both ventures, which Frank had been doing himself, Ron noted.

Having both businesses under the same roof should make it easier on Valery, Ron said.

"We have a few guys who come from a ways away and they've said they would come do some hitting and then get their hair cut at the same time," Ron Swygert said.

The Fayetteville City Council approved a rezoning that cleared the way for the hair salon/batting cage combination Thursday night by changing the property from light industrial to highway commercial zoning. The property is adjacent to property right off Ga. Highway 54 that is also zoned for highway commercial use although the rest of the industrial park is zoned for industrial use.

"We prayed about it because at first they weren't going to consider it," Swygert said of their unusual request to the city.



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